Wiko is a mobile manufacturing company from France. They are majorly owned by Tinno Mobile, a company of the same kind but originated in China. Wiko phones are manufactured in China as well.
In 2013, Wiko has delivered over 2.6 million devices, most of them Android dual-sim units. On the same year, they successfully sold 1.7 million units in France alone, making it the second biggest selling company following Samsung company.
Wiko was founded in the first quarter of 2011 by Cedric Wilmots, a French businessman. Their head office where the design and sales team are located is at Marseille. The brand was so big in the country that it holds 7% of the French market in 2013.
This gave way to the introduction of the brand to the British market in 2014. On the next year, they expanded even more and took their units to the Belgian market.
Image source: gsmarena.com
Wiko smartphones include the following: Highway, Wax, Highway Signs, Highway 4G, Rainbow 4G, Rainbow, Getaway, Jimmy, Goa, Birdy, Lenny, Highway Pure 4G, Highway Star 4G, Ridge Fab 4G, Ridge 4G, Bloom 2, Sunset 2, Rainbow UP 4G, Selfy 4G, Rainbow Lite 4G, Rainbow Jam 4G, Rainbow Jam, and Lenny 2.
Related Other French Smartphone Company Sagem
Moreover, they also sold recent units including Fever 4G, Pulp 4G, Pulp, Pulp Fab, Pulp Fab 4G.
Aside from smartphones, Wiko also sells cheaper mobile phones for the lower markets. Wiko mobile phones include RIFF2, LUBI4, RIFF, MINZ+, LUBI 2, KAR 2, and LUBI 3.
Wiko does not only sell phones but also accessories for their own brand. They sell soft clear case, Smart Folio Wicube, Case Game Changer, screen protector, and smartphone car holder available in three colors – white, black, and turquoise.
Here is the complete list of all Wiko phone models:
The Wiko Highway is a sleek and powerful smartphone that was released in 2014, positioning itself as a mid-range device with impressive specs for its time. It was one of Wiko’s flagship models, offering users a balance of performance, style, and affordability. Wiko, a French smartphone brand, made significant inroads into the international market with devices like the Highway, appealing to users who wanted high-quality features without the premium price tag.
Key Features of the Wiko Highway:
1. Design and Build Quality:
The Wiko Highway stands out with its premium design, featuring a combination of aluminum and glass. The front and back panels are made of Corning Gorilla Glass, providing durability and a luxurious feel. Its 6.9 mm thickness makes it one of the slimmest phones in its category at the time, giving it a sleek and modern look.
2. Display:
The Highway is equipped with a 5-inch Full HD display (1080 x 1920 pixels), boasting a pixel density of 441 PPI. This gives it sharp and vibrant visuals, perfect for users who enjoy multimedia consumption, such as watching videos or playing games. The IPS panel ensures good viewing angles and color accuracy, making it a strong competitor in the mid-range segment.
3. Performance:
Under the hood, the Wiko Highway is powered by an octa-core MediaTek MT6592 processor, clocked at 2.0 GHz, which was considered impressive for its price point. This processor was paired with 2GB of RAM, allowing for smooth multitasking and decent gaming performance. For its time, the octa-core processor was a rare feature in mid-range smartphones, making the Highway stand out as a high-performance device.
4. Camera System:
One of the selling points of the Wiko Highway is its 16 MP rear camera, which provides clear and detailed shots, especially in good lighting conditions. The camera also includes features like autofocus, HDR, and panorama, making it versatile for photography enthusiasts. The 8 MP front camera is equally impressive, catering to users who enjoy taking selfies and video calls with excellent clarity.
5. Storage and Battery Life:
The Wiko Highway comes with 16GB of internal storage, but unfortunately, it lacks a microSD card slot for expansion. This might be a drawback for heavy users who need more space for apps, media, and photos. As for battery life, it houses a 2350 mAh non-removable battery, which is decent enough for a day of moderate use, though heavy users may find themselves charging it more frequently.
6. Software and User Experience:
The Wiko Highway runs on Android 4.4.2 KitKat, offering a relatively smooth and user-friendly experience. The interface is mostly stock Android, with a few customizations from Wiko to enhance the overall experience. Users appreciated the clean and intuitive design, though some may have wished for faster updates to newer Android versions.
Competitive Edge:
The Wiko Highway stood out in the market due to its combination of octa-core processing power, premium build quality, and high-resolution cameras, all at a price point that was more affordable than flagship models from bigger brands. This made it an attractive option for users seeking flagship-level performance without paying the high costs associated with brands like Samsung or Apple.
Conclusion:
The Wiko Highway was a significant model for Wiko, demonstrating the brand’s commitment to delivering high-end features in mid-range smartphones. Its octa-core processor, sleek design, and impressive camera specs made it a strong contender in its category. However, its lack of expandable storage and limited battery capacity could be seen as drawbacks for some users. Despite these limitations, the Wiko Highway offered a compelling package for those looking for an affordable, stylish, and capable smartphone.
For users interested in exploring more Wiko models, the Highway paved the way for future releases that further improved on these key features.
A Comprehensive Look at Wiko Phone Models: Explore the Evolution of Style, Performance, and Innovation”
| Wiko Highway | Wiko Wax |
| Wiko Highway Signs | Wiko Highway 4G |
| Wiko Rainbow | Wiko Rainbow 4G |
| Wiko Getaway | Wiko Goa |
| Wiko Jimmy | Wiko Birdy |
| Wiko Highway Pure 4G | Wiko Lenny |
| Wiko Ridge Fab 4G | Wiko Highway Star 4G |
| Wiko Bloom2 | Wiko Ridge 4G |
| Wiko Rainbow UP 4G | Wiko Selfy 4G |
| Wiko Rainbow Lite 4G | Wiko Sunset2 |
| Wiko Rainbow Jam 4G | Wiko Rainbow Jam |
| Wiko Fever 4G | Wiko Lenny2 |
| Wiko Pulp 4G | Wiko Fever SE |
| Wiko Pulp Fab | Wiko Lenny3 |
| Wiko Pulp Fab 4G | Wiko Pulp |
| Wiko Sunny | Wiko Robby |
| Wiko U Feel Lite | Wiko Tommy |
Photos of Wiko different types of phones
Image source: gsmarena.com
